DigitalAdvertising
Online advertising is having the time of its life in the present times, with ever-increasing budget spends being expended by major brands around the world to bring sales or leads, create awareness, or just generate traffic for a newly launched site (2008 saw a 10.6% increase with the industry being valued at $23.4 billion). Thanks to the fantastic rate of progression of the internet's reach around the world, leading players in various domains (FMCG, sports goods, electronics, etc.) have understood the significance of having their brand presence online, and are eager to advertise their products at the maximum places to the highest number of users.